Layton Chaney

Layton Chaney is an award-winning speaker and a nationally recognized champion of Customer Retention and Expansion. With over two decades of experience in the tech industry, Layton has helped companies of all sizes keep, grow, and amaze their customer base—turning users into raving fans while driving net revenue retention through the roof.

Known for a unique blend of strategic insight and empathetic leadership, Layton specializes in helping organizations implement cutting-edge AI technologies and build modern tech stacks that scale people, not just systems. He brings a practical, high-impact approach to aligning internal operations with what matters most: customer outcomes and long-term growth.

From 2020 to 2024, Layton served as the Dean of Chief Customer Officer School at Pavilion University, shaping the next generation of customer-first leaders. He stepped down to immerse himself fully in the evolving world of AI, ensuring his clients are always equipped with the most current tools, playbooks, and guidance.

As a consultant, Layton has led BetterGrowth to generate over $1 million in annual revenue for more than seven years, but his true impact lies in how he shows up for clients—not just as a consultant, but as a partner, a fixture in their culture, and a force for revenue success. Like his collaborator Houston Perry, Layton becomes part of the fabric of your team.

Before tech, Layton was a professional stand-up comedian, featured on NBC’s Last Comic
Standing and The Late Show. That sharp wit and warmth continue to shine through in his work today—whether he’s on stage, in a boardroom, or chasing after his daughter as a proud and present dad.

When Layton’s not advising companies on how to maximize their NRR and build unstoppable support ecosystems, he’s probably laughing with friends, playing board games with his kid, or dreaming up his next big idea to make the world a little kinder—and a lot more efficient.